If a person visits your website then and leaves, chances are that he or she will not come back, especially if there are no compelling reasons to do so. After all, we all behave rather impulsively on the Internet, so much so that we can easily forget where we were 10 web pages ago (tell me about it!).
But the bottom line is that your visitor may not come back to your website again. If you are involved with web marketing, and you get 1,000 visitors , great. But if they don’t return, you can imagine the amount of potential revenue lost, even by converting a fraction of these into customers.
Some may say that creating unique content can keep some of the visitors coming back, but very often, unique content is not the solution. Who can really say they have unique content today? The real, long-term solution lies in converting your visitors into subscribers of your mailing list. Make sure you have an optin form that’s highly visible and describes a specific reward for opting in.
Not only does the subscriber capture get a potential customer for you, it acts as a bookmark for the visitor. When they get an email from you, they are reminded of their visit. As your list grows, so will the “visibility” of your site.
Try to provide regular, useful content to your list that’s not just sales jabber. A weekly or monthly newsletter is ideal for this, or at least regular blog posts.
{ 1 comment… read it below or add one }
Touch Local Pay Per Call doesn’ t come cheap, with typical minimum charges starting about 5 per call and then rising for more competitive key phrases. You will need to start off by depositing in the region of 250, and then calls are deducted from your balance. Art work for the ads are included in the price.