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If You’re Using Social Media As An MLM Lead Generation Method And Not Incorporating SEO, You’re Crazy

by Eric McMillan on March 12, 2010

The rage all over internet forums lately seems to be social media marketing through Twitter, Facebook, and related forums. Personally, I am just starting my journey down the social media path and can see the power it holds, but what most people don’t realize is that many of the same ways you brand yourself through social media can help your search engine rankings. For instance, you write and article and post it on one of the sites and it gets some buzz, which is great. You don’t realize that if you have a blog, you could post the article their first, then post it to your social site (with proper anchor text) and transfer that buzz to the content on your site.

Great, I am already busy, you’re trying to get me to do what?

The bottom line for everyone in the MLM business is that they all need a flood of leads to experience success. The way to do this is to combine several marketing avenues in order to get to the number of leads you are needing to meet your goals. So, if you are already investing time and effort into social media, why don’t you take it one step further and get the SEO benefit as well?

Fast Fact!

That nearly half of Oogle’s ranking algorithm is social media syndication. The days of having just your on page and off page structures correct for ranking are over. Oogle’s end goal is to please their users. You might have an awesome website, but if your content is getting any social approval (i.e. Syndicated or Bookmarked) then you will never rank anything on the search engine.

You have my attention, how hard is SEO?

Absolutely! You must have a place for the current rankings you are getting to pass to. I mentioned a blog earlier, but you could use a Hubpage or Squidoo Lense as well. Many people are overwhelmed with all the pieces of SEO, but the truth is that once you understand it, you can really dominate and use it to your advantage on all of your content.

What does all this mean?

The vast majority of people using online marketing as a primary MLM lead generator are failing to take advantage of the free traffic from SEO. Picture this: You decide to modify your marketing plan a little to be more SEO friendly. After a couple of months of continuing to produce quality content and getting it voted on within social sites, you start experiencing the initial wave of new leads that are coming directly from Oogle just cracking the traffic flood gates. Eureka!!

There are a couple of reasons that people don’t like SEO. First, they think it is to hard. Second, most people are looking for instant gratification in there marketing efforts. SEO is a long term marketing strategy that will outperform all other free avenues down the road.

Eric McMillan is an online marketer and recovering traditional small business-aholic who shows people the benefits of a SEO for their MLM Lead Generation. If you are ready to get out of the rat race and get on with building your wealth, visit Eric McMillan’s Awesome MLM Leads Explosion Today to get started!